New York: A&W Visual Library, 1980. 1st Edition. Quarto, publisher's black paper covered board, spine stamped in metallic red, original illustrated dust jacket.
“Now you don’t have to wait until midnight.” First photoplay edition of the 1975 classic cult film The Rocky Horror Picture Show, presenting the entire movie in over 800 sequential photo blow-ups taken from frames of the film and collaged with speech bubbles and illustrated comic-book-style typography to match the film’s horror B-movie aesthetic. Initially slammed by critics upon release, it found a place among the midnight movie crowd when audiences started participating with the film at the Waverly Theater in New York City in 1976. Audience members talked back to the screen and began dressing as the characters, a trend that quickly grew and is still celebrated 45 years after it’s debut. “This phenomenon goes beyond the physical routines of the participants. What makes it so infectious is the feeling of family and community within the theaters…Most importantly, a feeling of love pervades this cult as they give themselves over to pleasure and exhort the philosophy of becoming all the things they have dreamed” (from Sal Piro’s introduction). Fine. Item #3040