Paris: Éditions Cassini, 2000. 1st Edition. 2 vols., folio, publisher's stiff paper wraps printed in black-and-white, loose in signatures.
Fourteenth issue of the French cult fashion magazine Egoïste. This double-issue includes interviews with or profiles of Gérard Depardieu, Björk, Isabelle Adjani, the Dalaï Lama and others; photographs by Richard Avedon, Ellen von Unwerth and Paolo Roversi, and notable advertisements for Cartier, Dior and Chanel. The magazine is the brainchild of Nicole Wisniak, who founded the magazine when she was 26 in 1977 with an investment of $1,500 from her parents. Egoïste has remained essentially a one-woman production that Wisniak only publishes when "it's ready"; in an interview with the Guardian she said "It's not speaking about next week's movie or next week's book. It's about lasting. It's like a bet to see who will still be interesting in 10 years." The magazine has enjoyed such a celebrated status within its industry that fashion houses do not pay to have existing advertisements included in its pages, but pay to have Wisniak conceptualize and create in-house adverts. The ads are often narrative-driven and depict mini-vignettes, blurring the line between advertising and editorial. Only 18 issues have been released over the course of the magazine's tenure. Wisniak famously works from a Marie Antoinette-style bed in her apartment in Paris's 6th Arrondissement. Loose in signatures, illustrated with gorgeous black-and-white photos throughout. Text in French. Light soiling to wraps, with small tear to spine of vol. II. Near fine overall. Item #2438