Hollywood, California/New York: Paramount Pictures/Marathon Graphics, 1977. 7"x10" folding perforated glossy cardstock, printed in color.
Gatefold set of promotional cards for the 1977 dance drama Saturday Night Fever, illustrated with stills of "king of the dance floor" baby-faced 19-year-old Tony Manero/23-year-old John Travolta. Released at the height of the disco era, the film originated as a 1976 New York magazine article by Nik Cohn, Tribal Rites of the New Saturday Night, about Brooklyn's new disco youth culture of working-class, mainly Italian-American teenagers. "They are not so chic, these kids...They know nothing of flower power or meditation, pansexuality, or mind expansion...Instead, this generation’s real roots lie further back, in the fifties, the golden age of Saturday nights." Producer and Bee Gees manager Robert Stigwood bought the rights to Cohn's story and recruited Norman Wexler for the screenplay and John Badham as the director. Although Cohn's article was later revealed to be mostly fiction, the movie became a blockbuster with a multi-platinum soundtrack and launched Travolta's career, earning him a nomination for an Academy Award and making him the youngest ever nominee for Best Actor. Last card seperated with rust from paper-clip to verso, otherwise in near fine condition. Item #2223